VERIFIEDBy Xavier Rivera·Gaming· ·via Insider Gaming·1 min readTake-Two CEO Details GTA 6 Marketing Strategy ShiftTake-Two CEO Strauss Zelnick outlined a major GTA 6 marketing push tailored to modern audience attention in a GamesIndustry.biz interview. The strategy avoids heavy network television buys used for GTA 5 and is set to begin this summer.Read