Waymo launched its first membership program, Waymo Premier, an invite-only $29.99 monthly tier offering priority pickups, 10% cash back, early city access and free cancellations. The move seeks to build loyalty as the robotaxi service scales toward 1 million weekly rides and enters more than 20 cities.
Membership benefits travel with riders across cities.
https://x.com/Waymo/status/2065101863049974060
Waymo describes the tier as a significant step in its effort to build rider loyalty.
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Waymo will begin offering driverless rides to employees in San Diego, Las Vegas, Tampa and Denver in the coming weeks before opening the service to the public. The expansion strengthens the company's lead in the U.S. robotaxi market while it targets 1 million weekly trips by year-end.
Waymo acquired Apple’s former 5,500-acre autonomous vehicle proving ground in Arizona for $220 million, nearly double Apple’s 2021 purchase price. The site, once central to the now-canceled Project Titan, strengthens Waymo’s testing capabilities as it aims to reach 1 million weekly robotaxi rides by year-end.
Tesla revealed the production Cybercab at an Austin event on September 4, 2026, showcasing its unboxed manufacturing process and new hardware components. The two-seater autonomous vehicle uses a pure-vision system with a drag coefficient under 0.20 and omits any immediate plans for individual customer sales.
Tesla began public rides in its steering-wheel-free Cybercab in Austin this evening while NHTSA opened an Audit Query into the company’s determination that the vehicle meets existing federal safety standards. The review targets Tesla’s self-certification at a moment when the agency is revising eight rules for driverless cars and other robotaxi developers have secured exemptions.
The UNECE has adopted the first global regulatory framework for fully driverless automated driving systems on June 24, 2026. It sets uniform safety and testing standards but still requires each country to issue its own homologations before vehicles can operate without a driver.
